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Pearl Branding Book

Spring 2017

 

Pearl is a fictional Polynesian Restaurant that was created to show and demonstrate the branding application of a fictional restaurant and creating an consistent style for an identity. 

 

Pearl is a Polynesian Restaurant with an emphasis on the luxurious black pearls that only exist on the coast of the Polynesian islands off the coast of Southern Asia. Black pearls in western culture are viewed to have no value but in the Polynesian islands the black pearls represent longevity and prosperity.

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